She Ball Music Video
September 29, 2023
Malapan
MISHKAT
3D ANIMATION,
ENTERTAINMENT
ENTERTAINMENT
- Concept Development
- Script Writing
- Storyboarding
- Character Design
- Casting
- Animation
- Mastering
- Post-Production
Creative Challenge
Mishkat Interactive Center for Atomic and Renewable Energy, a prominent science centre in Riyadh, Saudi Arabia, is dedicated to educating and inspiring students to become energy innovators for a sustainable future. With the goal of transforming the nation’s attitude and understanding of energy consumption, they approached Fox & Co. Animation Studio with a creative challenge: produce a 15-20 minute 3D animated film about renewable energy for a better environment, targeting children aged 6-12.
The film needed to effectively communicate the importance of renewable energy sources and their role in addressing climate change. Fox & Co. was tasked with creating a visually engaging and informative animation that would captivate young audiences and promote a lasting impact.
A crucial aspect of the project was ensuring that the scientific content was accurate, and the Arabic language used was correct. Fox & Co. needed to take these factors into consideration while designing the animation, ultimately delivering an exceptional film that resonated with Mishkat’s core values and objectives.
Our Solution
In response to the client’s brief for a captivating and educational film about renewable energy, Fox & Co crafted an engaging narrative set in the unique world of Malapan, a floating island in the sky. The story centres around two young protagonists, Ali and Nura, who embark on an adventure to save their island from sinking due to depleting coal resources. Along the way, they discover the potential of wind, water, and solar power, and with the help of their community, manage to save Malapan and create a more sustainable and cleaner environment.
Fox & Co’s creative solution delivers an impactful and visually stunning animated film that not only entertains but also educates young viewers on the importance of renewable energy. By incorporating relatable characters and an inspiring storyline, Malapan encourages audiences to become the next generation of energy
Character Design
Environments
Styleframes
Title Design /
Poster Design
Animation Tests
"They were effortless and easy to communicate with. The video garnered over 300,000 views across all of the client's channels, exceeding their expectations. Fox & Co developed a clear timeline and stuck to it. They communicated clearly and professionally, addressed all issues and concerns quickly, and delivered on time and within budget.”
Daryne Begbie, Event & Sponsorship DirectorNZ Institute of Architects 
“Fox&Co. are absolute heroes in our world, taking our rough concepts for an animation idea and turning into absolute visual gold!”
Patrick ShepherdCEO, One Percent Collective
“Working with FOX & CO was a delight from the start to the finish. Amazing communication, talented writers, animators and all round good people. Highly recommend them. They were flexible and delivered!”
Jessica Manins, Co-CEO and Co-FounderBeyond Studio
“A fantastic company to work with. On a number of occasions now the team at Fox&Co have turned our ideas into beautiful, memorable videos that we're proud to share with our online audiences.”
Matthew Tonks, Senior Digital AdviserWW100
“The video produced by Fox & Co was well-received by both the board and end clients. The team was very professional, fun to work with, and creative. Throughout the engagement, they were responsive, flexible, accommodating, and timely with deliveries.”
Minh Dong, Creative LeadBlueRock
“Thanks so much, Fox&Co, for the beautiful work and for making the process so enjoyable and easy. Together we’ve created assets of genuine value to our business that our team will be able to use on an ongoing basis in the promotion of our products.”
Gina Goad, Design CoachSnapper Services Limited
“Fox&Co have delivered and exceeded our expectations for four seasons of our show.
They’re a key part of our family”
Annie GilliesExecutive Producer, MTV’s WILD N OUT
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